A Copywriter’s Blog

Copywriting tips, word voms about life and whatever else I fancy spouting

 Stalk me: @melindaharcourtcopywriting

🚨Your biz is NOT your identity. Does it sometimes feel like you've stopped having fun in your business? You're so focused on the hustle that you've accidentally slipped into that chaotic, reactive mode, where you can barely remember what you did y
Yes or No 🤷‍♀️: You can automate your photo culling process, but you can't automate emotions. Sure, save time automating the finicky, dry backend stuff that bleeds your soul. But INVEST that saved time back 🔄 into nurturing real human-to-huma
☝️ DO ✌️ DON'Ts to protect your Google Business Profile & Google Reviews. An up-to-date, optimised Google Business Profile (FREE) is a must-have for maximising your local SEO. If people can’t find your photography or small business onlin
Don't @ me; I know I'm a copywriter, not a destination wedding photographer. 😇 Obsessively searching for info + answers to topics that have zero benefit (to me) is my un-toxic trait. But considering I spend most of my days stringin' words + livin
When a 3-day "digital detox" spirals into 3 years of self-exile.🫠 But I lie. I've been (obsessively) lurking this entire time. Living vicariously through you...while religiously training my Explore page to serve saucy pasta recipes, pug